Shep Hyken
Shep Hyken is a customer experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal bestselling author and has been inducted into the National Speakers Association Hall of Fame for lifetime achievement in the speaking profession. Shep works with companies and organizations who want to build loyal relationships with their customers and employees. Learn more here .
Articles by Shep Hyken
- Practice Growth
The Right Mindset Isn’t Enough. Your Client Service Team Needs the Right Words
Great customer service requires employees to have the right attitude and mindset of genuinely wanting to help customers, and word set training so they know how to use the right words at the right time.
- Practice Growth
Why Overexplaining Is Hurting Your Customer Experience
Customers want information. But that doesn’t mean they want all the information. There’s a difference.
- Practice Growth
Your Customers Write Your Company’s Real Slogan
Companies spend lots of money, sometimes millions, crafting slogans. In effect, these slogans are brand promises.
- Practice Growth
The Sale Isn’t the Finish Line. It’s the Beginning.
This article answers the question: What is the real secret to out-servicing your competition?
- Practice Growth
Want More Loyal Customers? Show Them What You Did With Their Feedback
This article answers the question: What’s the one thing most companies fail to do after receiving customer feedback?
- Artificial Intelligence
Has Customer Support Become AI’s Safety Net?
Does AI enhance customer support, or does customer support enhance AI?
- Practice Growth
Why Do Confused Customers Stop Buying?
And when customers feel overwhelmed, they often delay their decisions and choose not to buy at all.
- Business Growth

93% of Customers Agree: These 5 Service Experiences Keep Them Coming Back
Customers value kind and helpful employees, convenient experiences, knowledgeable support, reaching the right person the first time
- Business Growth

Customer Experience Starts Long Before Customers Reach Support
What are the three most important customer service and CX suggestions every CEO must follow?
- Business Growth

The One Word That Explains Why Some Companies Fail
Some companies fail to keep customers because they lack consistency, which weakens customer confidence, trust, and loyalty.
- Business Growth

Customer Service Gamification That Improves Culture, Loyalty, and Performance
Companies can gamify customer service by having employees compete against themselves, not against others, which builds CX awareness
- Business Growth

What Great Companies Do After Customer Service Fails Determines Customer Loyalty
How should companies prepare for customer service failures and complaints?
- Business Growth

Great Customer Service Comes From Standards, Not Good Intentions
Do customers care about your intentions or results in customer service?
- Business Growth

Eliminate These 7 Pain Points To Improve Customer Experience and Retention
This article answers the question: What are the biggest customer friction points businesses must eliminate to create a better customer experience?
- Business Growth

Turn Complaints Into Loyalty by Eliminating Excuses
This article answers the question: Why should you avoid making excuses in customer service?
- Business Growth

A Customer Experience Lesson from Spider-Man
This article answers the question: Why is personalization so important in customer experience today?
- Business Growth

The Fastest Way to Stand Out in Client Service? Just Answer the Phone
This article answers the question: Why is answering the phone a critical customer service skill for employees today?
- Business Growth

Stop Saying “It’s Company Policy” if You Want Better Customer Experience
This article answers the question: What is the second most expensive phrase employees can say to a customer?
- Artificial Intelligence

AI Customer Support Improves Fast, Yet Most Customers Still Want a Human Voice
AI is not a strategy. Experience is. AI can support your customer service strategy, but it won’t replace it.
- Business Growth

10 Customer Experience Mistakes That Drive Customers Straight to Competitors
What are the top 10 reasons customers will stop doing business with you or leave for another brand?
- Business Growth

If Customers Can’t Describe Your Value in One Word, Messaging Has a Problem
If you can’t describe what you do in one word, your customers probably can’t either.
- Business Growth

Companies Winning Loyalty Focus on One Thing: Customer Transformation
Pine eloquently shows in his book how any business, regardless of what it sells, can add transformation to the customer experience.
- Business Growth

Customers Say Service Is Easy To Get Right—so Failures Cost More Than Ever
I bring you good news regarding the overall sentiment toward customer service and customer experience CX.
- Business Growth

“It’s Not My Department” May Be Costliest Phrase in Customer Service
This article answers the question: What phrase may be the most expensive to use in business, and why?
- Business Growth

The Future of CX Is AI-First — But Still Human at the Core
The future of customer experience isn’t AI versus humans. It’s AI working for humans. How can you not enjoy working with a company whose name is NiCE?
- Business Growth

Anticipation Beats Reaction in Modern Customer Experience
May not love that there is a problem, they love the information and have confidence that the company is doing something about it.
- Business Growth

Customer Frustration Is a Design Problem, Not a People Problem
I’ve been monitoring my customer service experiences with the brands I do business with a little more closely than usual.
- Business Growth

Fixing the Same Customer Problem Twice Is a System Failure
They know there are problems, but they can’t always tell you how often they happen, or what they cost the organization.
- Business Growth

The Reality Rule of Customer Service: Why How They Treat You Shouldn’t Matter
A rule in customer service that I called the Reality Rule: Treat customers well, regardless of how they treat you.
- Business Growth

12 Things Companies Must Stop Doing To Deliver Better Customer Experiences
I’d like to offer up something to consider. Twelve New Year’s resolutions in the form of what you should STOP doing!
- Business Growth

The Future of Customer Experience: Proactive Service, Trust, AI—and the Human Touch
It’s that time of year when I write articles featuring my customer service and customer experience predictions and trends.
- Business Growth

Consistency Beats ‘Above and Beyond’ Every Time
His idea of an amazing experience was to go above and beyond, always exceeding the customer’s expectations.
- Business Growth

AI Got This Wrong—and It Explains Why Humans Still Matter in Customer Experience
That’s definitely a strange mix-up – and something Amazon should fix quickly. Here’s what to do:
- Business Growth

The 10 Behaviors That Instantly Build Customer Trust—and Keep Them Coming Back
Let’s say the customer gives you a 10 on a scale of 1-10. Why do they give you that perfect score? Here are ten reasons why
- Business Growth

How To Outrank Your Competition Without Ranking on Google at All
Unless you’re willing to pay and advertise, you have to naturally get there, and that typically takes quite a bit of expertise and effort.
- Business Growth

Stop Wasting Your Customers’ Time: The TIME Framework Every Business Needs Now
When you show respect for a customer’s time, it pays dividends in the form of repeat business, customer loyalty, and word-of-mouth referrals.






