Samantha Russell
Samantha is the Chief Evangelist at Twenty Over Ten and FMG Suite, a web development company that creates tailored, mobile-responsive websites for financial advisors. Samantha has spent the last 8 years empowering advisors to market themselves effectively online using ditial tools. With a background in Marketing, Social Media and Public Relations, Sam focuses on helping business owners understand the value of their online presence and connecting them with the marketing tools and digital solutions they need to effectively manage their brand and engage clients. Learn more here .
Articles by Samantha Russell
- Business Growth
7 Ways Financial Advisors Can Capture More Attention With Email Subject Lines
How often do you delete an email without opening it? We’re guessing pretty often, especially if the subject line is boring.
- Business Growth
Financial Advisor Logos: Our Top 7 Favorite Logos + 10 Ways to Improve Yours
Great logos draw on similar strategies. What makes these logos different, is how they use these elements to complement one another.
- Business Growth
5 Podcast Topics for Your Financial Advisor Podcast
Choosing an intriguing topic is half the battle, and we hope that this blog helps you to get the creative juices flowing. #advisors #podcasting
- Business Growth
The Most Effective Email Subject Lines for Financial Advisors
The pandemic has changed the time that we spend online, but some things remain the same and that is the effectiveness of email marketing.
- Business Growth
10 Examples of Amazing Advisor Websites and Why They Work
Before we get too far into the new year, we wanted to share ten of our favorite sites from the past year. #marketing #websites #advisors
- Business Growth
Do Lead Generation Services for Financial Advisors Work?
Lead gen services require payment overtime to direct leads to your site, require less up-front cost, but don’t come with the same long-term benefits.
- Business Growth
How Financial Advisors Can Ask for Reviews
Positive reviews bring a list of benefits to any business. The challenge, however, is obtaining the reviews. #financialadvisors #reviews
- Business Growth
7 Effective Social Media Post Ideas for Financial Advisors
Social media is a game of strategy, but it’s also one of creativity. Keep at it, get inspired and be patient to see the results. #socialmedia
- Business Growth
9 Examples of Facebook Ads Proven to Generate Leads for Financial Advisors
Facebook offers a range of tools to help financial advisors create the best ads to attract potential clients. What makes an ad on Facebook effective?
- Business Growth
Everything Financial Advisors Need To Know About Google Reviews
Online reviews are typically a big question mark for advisors being in such a highly regulated industry. #google #financialadvisors #reviews
- Business Growth
How Much Should Financial Advisors Spend On Their Marketing Budgets?
How Much Should Financial Advisors Spend On Their Marketing Budgets? How much money do financial advisors typically spend on marketing?
- Opinion
8 Holiday Gift Ideas Financial Advisors Can Send To Clients
8 Holiday Gift Ideas Financial Advisors Can Send To Clients. We all have our eyes on the next big holiday, Christmas.
- Opinion
The Best Social Media Archiving Tools for Financial Advisors
None. As social media usage continues to be on the rise, it is important that you have archiving tools to keep an accurate history of your social media activity.
- Business Growth
Can Financial Advisors Have Google Reviews?
Can Financial Advisors Have Google Reviews? If you want to rank on the first page of Google when someone does a search for financial planner or financial planning firm or
- Business Growth
The 5 Money Languages You Need to Speak to be a Successful Financial Advisor
What are they thinking?That’s what all financial advisors want to know about their clients – and robust academic research has emerged in the last
- Business Growth
The 15 Most Googled Financial Questions
As a financial advisor in the digital age, one of the biggest challenges is driving traffic to your website. #keywords
- Business Growth
Five Tips for Marketing to the HENRY Demographic
When deciding who to market your financial planning and investment services to, there’s many specific target markets you could potentially cater to.
- Practice Growth
The Cold Truth About Having Financial Calculators on Your Website
At one point in time, embedding financial calculators into your financial planning website was state-of-the-art and all the rage.
- Business Growth
The Best Times to Post on Twitter, Facebook, and LinkedIn
With new studies published constantly about social media trends, do’s and don’ts, social media marketing can seem like a moving target at times.
- Business Growth
What's the Best Archiving Solution for Financial Advisors?
This month we are rolling out an exciting new blog series centered around the best tech tools to start and run your financial planning business.