Jeff Rubingh
Jeff Rubingh is a technology innovation expert, consultant and analyst. Focused on the intersection between technology and business, Jeff helps clients identify ground-breaking solutions that maximize ROI across existing and emerging technology disciplines.
Articles by Jeff Rubingh
- Artificial Intelligence

The $300B Panic Was Wrong: AI Isn’t Killing Software—It’s Multiplying It
Software’s not going away. It’s not dying. It’s blossoming, growing, expanding. Is it too late to comment on the impending demise of software?
- Artificial Intelligence

The Agentic Shift: What Five Years of AI Progress Really Delivered
We’re moving from tools to teammates, from automation to autonomy, from prediction to performance.
- Artificial Intelligence

The AI Divide: Why Fear and Opportunity Are Both Incomplete Views
You can’t govern AI as a single tool. You have to govern it as a horizontal capability. What kind of person are you? Are you a glass half full person (yes!) or glass half empty?
- Artificial Intelligence

The AI Era Is Here—and Speed Is the Only Advantage That Matters
Speed is the defining currency of entrepreneurship today. It's the coin of your realm. That’s simply the truth. Speed.
- Artificial Intelligence

The Agentic Age Is Here—But What Does That Actually Mean?
It's the Agentic Age. But what do we mean by that anyways? Thinking logically, what’s the hypothesis? Well, how about this? #AI
- Opinion

Disruption Isn’t Doom—DeepSeek Shows It Drives Innovation
Disruption Doesn't Equal Disaster. Nope. It’s a natural and necessary part of innovation. #innovation #technology #AI
- Opinion

Microsoft’s MatterGen: A Game-Changer in Material Discovery
What is it? It’s a generative AI tool that fundamentally changes how we discover and create new materials. #AI #Microsoft
- Opinion

L'Oréal's Blends Color Try-Ons With Google Lens
Innovation in the field of beauty. You’ve heard it a lot. Retail is dying. But yet, you were out and about this past month, experiencing it in person.
